When you first start out as a real estate agent it is important to set yourself some goals so that you have something to shoot towards while you work. Of course, expecting to sell every property under the sun is a tad unrealistic, so you need to ensure that the goals you set yourself are achievable, while still providing a good challenge for you to dig your teeth into.
Your key goals should be based around selling properties and trying to achieve higher rates with each sale. Let’s take a look at some good goals to start with, which will provide you with a foundation to build on.
Five Properties In A Year
When you first start out you won’t have the advantage that experience brings in terms of reputation, which means you will find your client list to be fairly small. Furthermore, if you work as part of an agency, you are going to find that you get stuck with some of the less desirable properties, while the best go to the people who have proven themselves in the industry.
This doesn’t mean that you should get discouraged and fail to put the work in. Set yourself a target of selling five properties entirely by yourself during the course of your first year. Take the time to identify strengths and weaknesses of each property you work with and experiment with ways to turn this to your advantage and attract buyer attention. With that base, you can then increase the goal by a few properties every year, until people start to take notice.
Go For The Average
Through your research you should be able to discover the average price that a property like the one you are dealing with sells at. This should be your target in your early years. Many novice real estate agents panic when they sell a property at slightly below market value, but this is to be expected when you are first starting out.
The important thing is that you take the experience from these early sales and apply it to your newer ones. Your goal should be to reach the average selling price within two years, to demonstrate that you are learning and your experiences are showing you what it is that customers want from a house.
Understand What You Want
The real estate industry can take up your entire life if you are not careful, so it is important to understand exactly what it is that you want from the industry and construct your goals around that. For many people, this means earning a certain amount of money. If that sounds like you, set out a long-term plan with milestones for each year, with the goal being to earn the amount of money you set out to earn for that year.
Others may wish to ensure they maintain a proper work and life balance, and must set their goals accordingly. Simply put, you should know what you want before you set any goals for yourself.